Laureate Leuven, a vital city - 2018
IPitup originated from the project call 'Leuven, a vital city'. The city of Leuven and Tofsport went in search of ideas to get more people moving.
7 projects were selected. IPitup was one of those laureates. It was the birth of the exercise bench, a bench that is also an all-in-one device and makes people curious, brings them together and encourages them to exercise, across the generations. In the autumn of 2017, the exercise bench was officially presented to the public at the Sport Innovation Congress of Sport Vlaanderen. In January 2018, the first two exercise benches were given a permanent place near the Vaartkom in Leuven. The official start of the Living Lab phase of the Leuven project call was given and an R&D process was completed with the city of Leuven as a valued partner. During the Living Lab phase, the IPitup exercise package – including exercise app and training section – evolved into a combination of products and services. In December 2018, the Leuven call for projects was completed and we presented its results by means of a monitoring report. In the meantime, however, there was already a lot of interest, because at that time 30 exercise benches were already installed in Flanders and the Netherlands.